Understanding Customer Personalities: A Comprehensive Guide
Learn how understanding the value hierarchy can shape targeted approaches for each customer personality, enhancing your retail success.
10 Products you Must Stock!
Throughout the pandemic, cleaning and antibacterial products have grown exponentially and have become an integral part of day-to-day life across the nation. 52% of consumers are cleaning their homes more frequently[1], and 46% are using more antibacterial products at home[2]. With this in mind, this is the perfect time for retailers to be meeting the needs of shoppers who are keen to do all that they can to protect themselves and their families.
Stocking a concise core range is always a key principle for retailers, and it is particularly relevant in the current climate because shoppers are actively looking for these products in convenience stores, and are trying to minimise trips and buy as much as possible in one place. Now is the time to stock the right range and maximise your sales!
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Clean Up! - Scottish Local Retailer
DCS most recently contributed copy towards a feature for SLR (Scottish Local Retailer) titled 'Clean Up!'
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Embracing and Leveraging Disruption
2021 is the beginning of a very different new year, how do we address the evolving consumer behaviours through digital commerce transformation.
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What Customers Say, Do and Feel
People don’t think what they feel, they don’t say what they think, and they don’t do what they say.
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4 things you need to know about sustainably sourced palm oil in 2021
There is a growing Global concern that commodities are produced without causing harm to the environment or society.
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Case Study - The Range
At DCS, we were able to work closely with The Range’s team to improve their proposition both in-store and online.
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Driving Gillette in East End
Noting underperforming sales of male shaving products were an opportunity for growth in the East end.
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Colgate growth in Bodycare
Working closely with Bodycare to make sure they have access to all the right products and promotional plans.
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